A co-branded credit card is a credit card that is issued by a financial institution in collaboration with a non-financial company, typically a retail business, airline, hotel chain, or another brand.
This partnership allows the credit card to carry the branding of both the financial institution and the collaborating company. The primary purpose of co-branded credit cards is to offer unique benefits and rewards tailored to the customers of the partnering brand.
Are you a travel enthusiast? Or are you a frequent flyer? If the answer is yes, opting for an AU Small Finance Bank credit card will not only provide cost savings but also valuable perks.
Here’s what it offers:
- Flat 10% off on flights
You can save up to ₹1000 on your flight bookings with the new ixigo AU Credit Card - ₹0 PG fee on train tickets
Enjoy ₹0 payment gateway charges on train bookings - 10% off on buses
Book bus tickets with 10% discounts - Get 5% off on hotels
Save up to ₹1000 on your hotel bookings - Exclusive railway and airport lounge access
You can access several railway and airport lounges with the new ixigo AU Credit Card
Advantages of Co-Branded Credit cards
> Global Level Acceptance
Co-branded cards are international credit cards that can be utilized at any merchant outlet worldwide. Transactions are processed globally, with the billing amount generated in INR, facilitated by their association with either VISA or MasterCard.
> Rewards Customer Loyalty
Co-branded cards offer a distinctive method for both the card issuer and the affiliated merchant to acknowledge and reward their devoted customers. By serving as a rewarding mechanism, these cards not only incentivize loyalty but also strengthen customer engagement, resulting in a mutually beneficial outcome for all parties involved.
> Freebies for the customers
Customers are provided complimentary merchandise for expenditures surpassing designated amounts, coupled with options for redemption. This includes participation in a frequent flyer program or a frequent buyer program.
> Designed to fit your lifestyle
Given that co-branded credit cards are associated with specific brands, customers can obtain cards tailored to their spending habits and lifestyle preferences.
> Fee waivers
Fee waivers are a common feature in many co-branded credit cards, eliminating transaction fees and providing surcharge waivers for customers. The cardholder can maximize rewards by making direct purchases with the affiliated merchant. To fully capitalize on available benefits, consider selecting a card from a brand with which you anticipate making regular transactions.
On the whole, co-branded credit cards are a great way to save money and get rewards, especially if you are loyal to a certain brand.
